Not enough orders, slow-moving lines, misaligned profile … shareholders will despair if M&S keeps making same mistakes Marks & Spencer is undergoing “far-reaching change”, or so it says, but some things remain familiar. There is always a problem with the clothing ranges. At the same stage a year ago, M&S confessed that Holly Willoughby’s “must-have” items were a big hit but it hadn’t ordered enough of them. Now it says it’s been stuck with too many slow-moving lines that are “misaligned with a family customer profile”, whatever that means. It’s amazing how the company manages to fall into the same hole so frequently.
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