Back The Guardian Emma Raducanu: US Open winner could become Britain’s first billion-dollar sport star
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13 Sep 2:40am

Emma Raducanu: US Open winner could become Britain’s first billion-dollar sport star

The Guardian
PR experts agree the champion is a marketer’s dream – with strongly engaged online fans and talent and charisma to burn Most fledging British stars spend years trying to crack America. Emma Raducanu did it in three giddy weeks. And such was the skill and
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